CommUnity platform

Our Process builds the strategy and plan. Our Products deliver every message, every time.

In two key steps, we customize your communications program, and deploy in ways that uniquely connects leaders with locals.

Successful execution of a program is reliant on the first critical steps and expertise to plan and drive it. Here are the first steps CommUnity Partners takes to uniquely plan and build your CommUnity BUZZ program.

Our process — the how:

Every community is unique, and our planning process is personalized to your needs. We conduct Discovery and Assessment sessions with all key stakeholders, review existing marketing and communications programs and platforms, and gain a deeper understanding of residents and the business community. These comprehensive findings help devise strategies and recommendations for your customized communications plan — which we call the CommUnity BUZZ program.

This is your custom plan in action. In the first year of this initiative, the Communications Plan includes the formal launch of your CommUnity BUZZ program, along with specific recommendations for promotions, outreach and community connections to expand and engage your resident and business followings.

As a key part of the asset build, this Content Portal will connect with your existing website so that all key stakeholders have a fast and easy way to share and submit details of their events, activities, promotions and announcements. This inventory helps us generate ongoing and relevant content.

This simple and easy portal — mobile- and desktop-friendly — provides residents with express sign-up to receive the local communications of the CommUnity BUZZ program. The portal is easily integrated into your website, allowing for an ongoing database of participants.

Our products — the what:

Following the prep, strategy, planning and integration of the administrative portals, we’ll implement your Communications Plan and Products featuring tactics for multiple promotion channels. Think about this value, we’ll produce, manage and deliver communications where your residents seek it most, including:

  • Audience Review & Build
  • Annual Communications Plan
  • PR & Media Support
  • Weekly Event & Activities Email
  • Mayor and committee news and notes email (bi-monthly)
  • Social media content and management
  • Event development, planning & promotion
  • Website management & maintenance
  • Shop Local, Hire Local business support & promotional programs
  • Video content development
  • Economic development support
  • Exclusive Ad opportunities for local businesses
  • Year-End Reporting of acquisition, activation and engagement